Trademark and Brand Use Policy

Effective for www.fare-atc.com

Last Updated: May 05, 2025

Fare ATC is committed to maintaining full transparency and integrity in how brand names, logos, and trademarks are displayed across our platform. This Trademark and Brand Use Policy outlines how and why such elements appear on our site, and what users and trademark owners should understand about their presence.

Purpose of Brand and Trademark Display

As part of our core functionality, Fare ATC provides access to a broad range of flight booking options sourced through authorized global travel consolidators, distribution networks, and technology providers. During a search or fare display, you may encounter:

• Logos of air travel operators
• Names and designations of service providers
• Icons, codes, and identifiers that help distinguish one provider from another

These elements are used solely for informational and comparative purposes—to help you make an informed choice when evaluating available travel options.

Nature of Trademark Use

We adhere strictly to the principles of fair use and descriptive identification:

1. Non-Affiliative Representation: The appearance of a third-party logo or name on our site does not imply any formal association, endorsement, sponsorship, or partnership between Fare ATC and the brand owner—unless explicitly stated.
2. Descriptive Display: Carrier or service provider logos and names are presented only to identify the actual operator of the listed travel service (e.g., a flight operated by a known provider).
3. No Marketing Misrepresentation: These marks are never used in a way that may confuse users or suggest ownership or control over the third-party brand by Fare ATC.

Ownership and Rights

All trademarks, logos, and service marks displayed on www.fare-atc.com are the registered and/or unregistered intellectual property of their respective owners.

Fare ATC makes no claim of ownership, sponsorship, or exclusive rights to these marks unless otherwise noted.

We do not authorize the use, reproduction, or redistribution of any third-party trademarks by our users or affiliates without proper authorization from the respective trademark owner.

Third-Party Logos in Search Results

Our flight search results may include carrier logos or identifying marks to visually assist customers in selecting the most appropriate itinerary. These logos are retrieved from trusted data sources and are used for non-promotional, interface-level utility only.

Examples of usage include:

• A) Display of a logo next to a listed flight
• B) Usage of two-character carrier codes for clarity
• C) Icons that represent service type or class (e.g., economy, business)

These are purely informational and do not reflect any marketing claims or proprietary control by Fare ATC.

Compliance with Ad Network Policy

Our policy is structured to comply fully with Search Ads Network's Misrepresentation Policy, Trademark Policy, and Destination Requirements, including:

1. No impersonation or misleading implication of official status
2. Transparent use of brand identifiers for user benefit
3. Clear disclosures about the nature of our business and independence

We ensure our ads and landing pages do not mislead users into thinking they are interacting with a specific carrier or brand unless an official arrangement exists.

Concerns or Inquiries from Trademark Owners

Fare ATC respects the rights of all brand owners. If you believe your trademark, logo, or brand element is being used in a manner that violates your rights or causes confusion:

Please contact our Compliance Team at:

Email: legal@fare-atc.com

Subject: Trademark Concern – Fare ATC

We will review and respond to all inquiries within 3–5 business days and take necessary action if appropriate.

Note to Users

Fare ATC is designed to provide an unbiased, user-focused booking experience. Our display of brand names and logos is intended to help you identify the actual travel provider behind a listed fare. We are not a direct carrier or travel operator, but an independent booking service platform.

For any booking-related questions, please contact our support team at:

Customer Support: 1-855-396-1013

Email: support@fare-atc.com